Sloucho is an anonymous producer, live act, and visual artist from Ireland. Known for immersive live shows, genre-melting electronic music, and world-building, the project connects Ireland’s tradition of myth-making with global electronic music culture.
Sloucho’s work exists within a fictional universe anchored by OUCH™: a corporate entity obsessed with the commodification of culture and the replacement of human creativity. The world of OUCH™ reflects our fragmented, data-driven world and the ongoing blurring of lines between the digital and physical realms.